Memories of a Showa-era hot spring town become a travel destination: the journey to the November 1, 2025 renewal opening of IZU RETREAT by Onko Chishin

Atagawa called memory of the land

“Atagawa” called people, once seaside hot water river of like gushed out fact origin.
the hot spring source of discovery Muromachi period, construction of Edo Castle of history the people Ota Dokan, injury heal monkey of bathing discovery and is said to have been.
hot spring source temperature hahobo 100℃. hot spring source of upper part from period naku hot water of bori, Atagawa unique to of atmospheric hot spring town of light long ku formation ki.

1961 years, Izu of opening of the railway by Tokyo from direct train at Access can like naruto, Atagawa Onsen development. abundant hot water and high i hot water, 1975–85 years in group travel and family travel of as a destination prospered. however the after, travel styles of change with tourists declined, town of ruins remain like became.

large-scale redevelopment from precisely, town steam from hot springs, hot spring tower of wind with, time like tasteful townscape now has been inherited te. this Atagawa available of memory of the land precisely, rinyu-aru of became.

concept ” nosutarujiku luxury “

things large ra new included mi, time things of during inn discovery fact. travel of destination inn (＝ desutine-shon hotel) production Onko Chishin the of culture, born ta concept ” nosutarujiku luxury ” is.

Atagawa of memory light this tena ra, at also ri, feel space becomes you, architecture artist river Mr./Ms. design ke.

relaxed and space at relaxation receive in order to, all 24 rooms from 16 rooms to. all rooms87–200㎡ of luxury of guest rooms to. 16 rooms all open-air bath, do of from also ocean view of bathing enjoy can like.

our hotel 1970–80 years of culture yateisutoo design, now of time sa of during aruatatakasa through, guests new senses event eru like inn.

large public bath osui-toru-muhe, sato private of

large of staying guests hot water large public bath, of travel person private, Atagawa of hot springculture person of luxurious na hours as seru space.

inside hot water eria this time of the, and of, of Atagawa of photo art wa-ku as.

also, about 20㎡ of open-air bath the mama guest roomsopen-air bath to. sauna attached fact at, tradition bathing culture of to., apusaikuru of

, apusaikuru of

of time was konkuri-togaraha, robi-no art wa-kuya guest rooms sain as inside the property. Atagawa surrounding area once construction of Edo Castle at as fact from, rather than ” history things ” as inside the property.

restaurant and paburikueria of in, te and meal. guest rooms remain gold, story, tea bitsu also, brand kara-ya design upper, of akusento as lives and breathes., robi-ya guest rooms is also, robi and guest rooms at te things of new ku, guests.

robi-noshan deli aha once of at things. and of remain the, space and also ri.

1970–80 years of inside the property inn ru

inside the property each in, region of from time of posuta and photo, and 1970–80 years of during and reko-dokorekushon, of now.

ge-mu lounge ” period (namima)” at suma-tobo-ruyaanaroguge-muo tsurae, lounge bar ” (machi)” at reko-do from with of craft drinks offering.

region with koko from

rinyu-aru October 20, 2025, Higashiizu Town long including region person about 30 guests inside event held. Higashiizu Town long Mr./Ms. from “Atagawa Onsen of brand upper also and from, region all of saranaru development nitsunagaru fact is ” with.

November 1, 2025, “IZU RETREAT by Onko Chishin” new. memory of the land ra, of senses at deliver fact. the, new story otsukuteiki.

Memories of a Showa-era hot spring town become a travel destination: the journey to the November 1, 2025 renewal opening of IZU RETREAT by Onko Chishinpr-webmaster2026-07-09T14:05:58+09:00

Experience keirin up close: SETOUCHI KEIRIN HOTEL 10, born from the new idea of watching races while staying onsite

Okayama Prefecture Tamano City. Setouchi sea overlooking this port town debut SETOUCHI KEIRIN HOTEL 10 by Onko Chishin, Japan first of ” stadium hotel” as.

right in front spreading noha, Tamano Velodrome. usually deareba ” place to watch races ” as is velodrome of next to, why hotel created noka. there, keirin bicycle racing culture new at opening up called idea there was.

port town at keirin bicycle racing of memory

keirin bicycle racing, 1948 years day this at born is. various regions across Japan of velodrome at, long i hours okakete region has taken root. Tamano Velodrome also, 1950 years of opening from 70 years or more, this port town of history with location is.

tada, keirin bicycle racing in dokoka ” person dake of culture” called image there was. SETOUCHI KEIRIN HOTEL 10 aiming to tanoha, the image ohiraku fact is. keirin bicycle racing person at also nature. hotel called through, keirin bicycle racing culture of time to tsunai at iku. such idea from, this location born.

keirin bicycle racing culture, space to

inside the property and, of, keirin bicycle racing motif-based and kana design is. hotel people of “10” in there is. keirin bicycle racing 9 person at is, staying guests the 10-ban of at ──”YOU ARE THE 10TH RACER” called concept, this several included merarete.

guest rooms of each furoa , keirin bicycle racing of 9 tsu of number kara-o image at of is. toraku of rain, bicycle of.

as of keirin bicycle racing, the of rather than, hotel space as fact at, popu at mi and to and included n at. keirin bicycle racing person at also nature and, kou ” ” of there is.

things, new story to is

this hotel hi and tsu, velodrome at ingredients noapusaikuru is.

stadium of hotel sain and paburikusupe-su of artist to. Tamano Velodrome nomasukotokyarakuta is ” ” of shirueto large property of . paid seat of seat inside restaurant note-buruhe. former Tamano Velodrome at bicycle fure-muyahandoruha, shan deli a and as new light.

sore at arimasen. long i hours, many ku of race ingredients tachiga, space of some as is of is.

” things new ku ” of rather than, ” ra, new to “. the, Onko Chishin large also will become.

in recent years at, apusaikuruo theme ibentoya exhibition etc. also.

keirin bicycle racing culture ” ” of rather than, of senses and ra, new to new iku. the, this location unique to of karucha.

▶︎summer 2025 & local 3 brand Pop-up Event held

velodrome of hours surrender yourself, kokodakeno stay experience

guest rooms and lounge, terasu from, velodrome can be seen.

race Date in, of and dairekuto. toraku of, guest rooms from called, until now. on the other hand, race of nai day in, large natoraku ri. same at arina ra, expressions velodrome. the change, of during at jikuri and feel fact can.

inside the property in, restaurant and sauna include property also. race held period, staying guests and of to te. race held period during keirin racer also hotel inn as property for is. keirin bicycle racing called of everyday life, the mama hotel operation rizumuni groups mi included marete. soremo also, this hotel unique to of is.

region of new to

SETOUCHI KEIRIN HOTEL 10 aiming to tanoha, keirin bicycle racing fanno for dakeno inn at arimasen was.

Tamano new tsukuru fact. keirin bicycle racing called region, from many ku of person hiraku fact. existing of culture not only, new as iku. the, Onko Chishin large kita “light of the region find., deliver. ” called also will become.

keirin bicycle racing person also. first mete touch person also. dake at, fact at born. the, keirin bicycle racing called culture from things to. SETOUCHI KEIRIN HOTEL 10, velodrome called location of available ra, new travel destination.

Experience keirin up close: SETOUCHI KEIRIN HOTEL 10, born from the new idea of watching races while staying onsitewebmaster2026-07-09T14:06:00+09:00

[GOTO RETREAT] Designing the landscapes of Goto: the philosophy of “The View” envisioned by Yukio Hashimoto

Nagasaki prefecture Goto Islands.

right in front spreading noha, doko until also sea and. the majestic and quiet hours wrapped in like, GOTO RETREAT by Onko Chishin at.

this space design keta of, interior dezaina this Mr./Ms.. this Mr./Ms. theme, “The View”. before spreading sea and of scenery, of during to included mu fact. Goto of nature in order to, this space design te.

Goto of wind and design

this Mr./Ms. this space at large noha, Goto of nature of during to included mu fact was. the of hi and tsu, ” (sazanami)” called ki-wa-do is.

Goto of sea spreading calm of, space of during also i ——. such thoughts, inside the property lives and breathes. robi was of arumipaneru in, the day of sea and of bon and ri and included mi, outside and inside of.

furthermore, apuro-chiya some guest rooms at, hours by light, and beautiful.

of during ina ra, as if nature of during like. sore precisely, this location unique to of is.

Goto of memory, space

GOTO RETREAT of appeal, spectacular view dake at arimasen. space of in, Goto called memory of the land included marete.

for example, guest rooms of sutendogurasu. Goto culture from inspired by design is.

and rather than, aete white and black fact at, of beauty sa ra. the background in, beauty, event of beauty also aru and i.

also, inside the property lower also this Mr./Ms. of. ki-wa-doha “framing”. and su fact at, the spreading from beautifully design is.

this space in, Goto of nature and culture “ ” for of, lives and breathes.

hosupitaritiha, design

GOTO RETREAT of, space dake at masen. there stay experience fact at, this location unique to of hours born.

Goto of taste meal.
nature surrender yourself supa.
and, staff of.

from until, this hotel is.

beautiful space otsukurudake rather than, the taste hours deliver fact. soremo also, Onko Chishin large is of is.

design, region to is

Goto of nature, culture, memory.

sorera sukui upper ge, new stay experience to refinement upper geteiku. the, Onko Chishin large kita “light of the region find., deliver “ called also will become.

travel at, tada beautiful see dake rather than, the of until. GOTO RETREAT, such Goto with encounter location at.

[GOTO RETREAT] Designing the landscapes of Goto: the philosophy of “The View” envisioned by Yukio Hashimotowebmaster2026-07-09T14:06:02+09:00

[SETOUCHI RETREAT] From “viewing” architecture to “staying” in it: the luxury of experiencing Tadao Ando architecture at SETOUCHI RETREAT

travel at architecture ko what is a even if, “architecture night stay maru ” called, sou many kuarimasen.

Ehime prefecture Matsuyama City of hilltop “SETOUCHI RETREAT by Onko Chishin”, the several location nohitotsu is. this architecture keta of, architecture artist Tadao Ando Mr./Ms..

Setouchi sea overlooking this, originally erie-ru museum as some open to the public tei, 2015 years, Ando Mr./Ms. under the supervision of hotel to born. museum as “ award architecture” data location, “ architecture” to culture of is.

light and tranquility naru, Ando architecture

Ando architecture toieba, konkuri-too thoughts person also many ika also remasen. however, SETOUCHI RETREAT of appeal, ingredients the things from also, the space ” white ” there is.

nature light included mu long i times.

to.

and, Setouchi sea to infinity pool.

of during, light and wind of zutsu change iki. free and, Setouchi of and warakana light.

the, this architecture of.

all 7 rooms, all 100㎡ called space design also of hi and tsu is. and, Setouchi of wind the things naruyou design te.

hours with light and, sea and, this architecture of expressions otsukuteiki. until design te —— such flavor waeru location is.

” night stay maru ” fact at nai architecture

museum deareba, hours several hours kamo remasen.

keredo hotel at,,,, and, architecture of expressions change iki.

of light.
of Setouchi sea.
of tranquility.

hours the things, this architecture of nate.

all 7 rooms called space design also, the from special na things. “ see ” dake at. night stay maru fact at, architecture. sorega, SETOUCHI RETREAT unique to of luxurious is.

Onko Chishin things, things

hotel to born, Onko Chishin aiming to tanoha, architecture fact at arimasen was. this location, Accommodation as an experience fact.

architecture of. Setouchi of. art. the of meal culture.

sorera fact at, SETOUCHI RETREAT, “ night stay ma people architecture” as new of is.

architecture the things, travel of naru

SETOUCHI RETREAT, luxury hotel at arimasen. architecture through, Setouchi of wind and encounter location.

hours with light.
sea and.
and, the space tranquility.

“ night stay maru fact ” the things, travel of naru. SETOUCHI RETREAT now day also, available only here architecture.

[SETOUCHI RETREAT] From “viewing” architecture to “staying” in it: the luxury of experiencing Tadao Ando architecture at SETOUCHI RETREATwebmaster2026-07-09T14:06:03+09:00

[SETOUCHI RETREAT] Capturing the afterglow of a stay in fragrance: original 10th-anniversary fragrance “ESSENCE OF AONAGI”

of memory as remain aroma

architecture, art and. the of during aroma gaataradoudarouka. the thoughts as project.

SETOUCHI RETREAT of concept “Minimal Luxury” and things, December 2024, Ehime country during city noho-mufureguransu brand “Apt15 (apa-tomentofifuti-n)”. Apt15 of concept, ” day of, rich hours. hours deliver ” called things. the, “ESSENCE OF AONAGI” debut nokikake became.

first from 10 year of in order to design was project rather than, of from encounter, after 10 year record commemoration purodakuto.

Ehime of ingredients and, Tadao Ando architecture of memory aroma inn su

Apt15 Mr./Ms. hamazu, General Manager Shimokubo 10 year included meru thoughts fact from. ” “” ro-karunotsunagari “” “” included ma “”art”—— Shimokubo large ki-wa-doto, Tadao Ando architecture of space, Setouchi of nature. sorera and tsu aroma niutsu iki.

theme ” aroma “. Tadao Ando architecture of space at art taste hours image aroma, 10 year chinanda 10 types of from narupuroto Thailand pu.

aroma from art born ta

puroto Thailand pu around, SETOUCHI RETREAT at Ehime nature painter Emi Mr./Ms. system.

the mono koto kyan bus Emi Mr./Ms., this aroma even if rataradounarudarouka —— puroto Thailand pu among 2 this, Emi Mr./Ms. 1 this from born tanoga work “RAW” is. 2025 years 4–5 month SETOUCHI RETREAT at system at implementation raibupeintingu “LIMITED GALLERY” at debut.

10 types of included meta thoughts

fureguransuha SETOUCHI RETREAT blue.

the aroma is, Ehime of from. Ehime Seiyo City of at free was advance, scheduled of from things. from precisely born ru, aroma topuno-to.

midoruno-to in, day this high of Ehime mountain of black culture. mountain of at was from born at, country ” black culture ” of item types. day this mountain of as from of inn ru mountain and mountain of with, Setouchi of sea of aroma image. furthermore, rabenda-yakorianda-no calm aroma, to.

be-suno-tonopachuriha, Tadao Ando architecture of konkuri-to image. Setouchi of rich nature aroma so and ri.

at kia tafureguransu, 10 year Representative purodakuto as upper geru fact decided. Limited100 this do of like deliver ka —— pake-ji to.

Ehime of

Emi Mr./Ms. of work “RAW” at of, the mama bottle to. 100 this all expressions, of things as upper ge.

suri-bu in, Ehime country during city of. can called of art, and ki of large.

Tadao Ando architecture of space at, light of during at art with hours. of outside Setouchi of many island beauty spreading light. ——SETOUCHI RETREAT at, bottle so and 1 this became.

Ehime of

“ESSENCE OF AONAGI”, Ehime prefecture light of the region purodakuto is. Apt15 Mr./Ms., nature painter Emi Mr./Ms., Seiyo City of, mountain of black culture, country during city of ——Ehime of and ingredients, SETOUCHI RETREAT through.

SETOUCHI RETREAT opening since, ” regional showcase ” as, this kanai ingredients and, as an experience deliver fact large ki. this aroma also also, the hitotsu is.

this time “ESSENCE OF AONAGI” nirabenda, korianda was fact okikakeni, SETOUCHI RETREAT of Emi Mr./Ms. and rabenda of, korianda-no types. koko from 10 years thoughts, region of creator with tsuna ri, of story at iki.

[SETOUCHI RETREAT] Capturing the afterglow of a stay in fragrance: original 10th-anniversary fragrance “ESSENCE OF AONAGI”pr-webmaster2026-07-09T14:06:37+09:00